The reputed design firm is adopting a new identity inspired by its founder
After 13 years of existence, the Montreal interior design firm FX Studio Design is changing its name to Clairoux. Inspired by the name of its founder, this change became inevitable because the new name assumed greater importance in the minds of clients and collaborators through its association with prestigious and innovative projects.
Given its track record in the residential, commercial and real estate sectors, Clairoux enjoys unparalleled recognition in the creation and design of the urban living environment. We are taking advantage of the name change to unveil a new brand image department that combines our marketing, graphic design and interior design strategy.
Clairoux’s heart: smart design
Driven by the passion for interior design, the Clairoux team plans, explores, introduces and democratizes new approaches and trends by enhancing users’ good living. It has developed a keen understanding of the active lifestyle behaviours of people today. Clairoux has taken thinking on aesthetic and functional living to another level.
“Smart interior design must be consistent, well thought-out and accessible to a wide segment of the population,” explains Frédric Clairoux, the firm’s founder and creator. “Everybody deserves to live in inspiring and harmonious spaces. Good living is gaining importance in our lives. A living space that reflects who you are and is in complete sync with your values allows you to recharge and face your many personal and professional challenges energetically.”
Creative and empathetic, the senior designer develops designs with a focus on functionality and aesthetics. “In addition to prioritizing lifestyle and well-being, people look for experiences that lift them up and add value to their lives. Always on our toes, we reinvent and enhance designs to respond to this need.”
Frédric Clairoux’s strong influence can be felt in the industry. With more than 7,000 condominium units to his credit, he has earned an enviable place in Montreal’s real estate design industry. He studies urban home buyers and the latest design trends to create and optimize new and stimulating living environments.
Improve the urban living environment
Clairoux has created two concrete solutions for a better design experience.
Condominium customization: Tie-up between the sales team and condominium production. Clairoux offers real estate promoters a coordination service for condominium units. It supports new owners in their decisions on finishing materials and plan changes. This professional support reassures buyers and boosts their confidence. In addition, Clairoux specialists facilitate project execution and guarantee a seal of quality.
Prêt à vivre: It’s the future of urban living. A change in habits is starting to take place. Innovative and unique, Clairoux responds to the growing needs of people wanting to live in a perfectly harmonious condominium without worrying about decoration. Move-in ready is the turnkey solution for a functional and stylish home all the way from design to delivery.
The concept is simple and well-tested:
- The interior design team creates seasonal collections according to new trends and different styles and harmonizes the new home according to its inhabitants’ needs.
- Our talented decorators and experienced craftsmen integrate and execute interior design matters from A to Z: purchases, delivery, installation, furniture assembly, painting, lighting installation, custom window coverings and even little details (plants, book collection and housekeeping).
- From day 1, owners can enjoy their move-in ready condominium to the full.
Clairoux: a name that is taking over the design universe.
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Information and interviews
Clairoux, Communications Director